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Evaluation

When coming up with the premise for my creative business at the start of the academic year, I chose to create it in a market that I am interested in. Initially I chose the idea of making an independent animation studio but quickly realised that the work I would produce would mainly be based off of other already established animations studios, such as Pixar who I take inspiration from. After this realisation, I then deliberated on my business idea as I still wanted to be in the film industry and have a business that would allow me to be creative and both practical. As a fan of the horror genre, I have an appreciation for the work that the special effects and make-up artists do on their respective films, and so I then chose instead to base my business in the special effects region of film – I would create customised special effects prosthetics for film studios or other individuals with a not-so flexible budget. By choosing a market that I have a genuine interest in, the forthcoming wor...

Task 9 (Research tasks)

  Task 9: Cultural policy What is the DCMS and what do they do? The DCMS (Department for Digital, Culture, Media, and Sport) “ helps to drive growth, enrich lives and promote Britain abroad.” [1]. The DCMS helps to protect the artistic and cultural heritage of the UK as well as aiding businesses an d communities in their development by promoting the UK as an ideal place for tourism. The DCMS gives a list of their priorities. Here they are; Growing the economy Connecting the UK Encouraging participation Sustaining excellence Promoting Britain Supporting British media Ensuring social responsibility DCMS would be able to support me and my business - through them, I would be able to apply for copyrights on all the designs that I produce. I would want to copyright my designs specifically rather than the physical works themselves so as to not deter clients from posting images of pieces that I have made that they chose to alter in some form. Copyright would protect my intellectual propert...

Financial planning

  Finances for company from RobynScarlett2

Business model

  Who will help you? KEY PARTNERS   The professional business partnerships that I would be looking to establish would be with a company who sells liquid latex called Liquid Latex Direct. They have stated that their liquid latex is imported directly from Malaysia and their supplier is a reliable source. They have also stated that they include no animal products of by-products in their products and so they are vegan-friendly. When purchasing silicone for my business venture, I would have to do a lot of research to ensure that the supplier I'm purchasing my resources from is an ethical source and my values are aligned with theirs. Smooth-On is a company that offers a wide range of different brands that sell skin safe silicone. However, it is difficult to find any information on where they source their products from and what ingredients are included in the products. How do you do it? KEY ACTIVITIES   I will need...

Mission and vision statement

 The vision statement for my business is; "Scarlett SFX will establish a quality of product that is both affordable for those who don't have masses of funding available, and is of the highest quality - becoming the supplier for independent businesses and individuals." The mission statement of my business is; "Rebuilding the relationship between customer and businessperson, and supplying institutions and individuals with custom commissioned products that are affordable."

My company logo and its development

Image
I wanted my company logo to be simple but showcase exactly what my company was about. I knew that I didn't want any bright or neon-like colours as they didn't follow the aesthetic of the business which was more dark and serious. The idea I had for my logo was to appear unusual with weird features. I created my logo using a mouse on Photoshop. I didn't want to use the initials of my business, and wanted to show my creativeness. I first created an alien head like shape with a thick white line so that it would stand out against the black background. Using white against a black background makes the image stand out and be very eye-catching. Once I had a shape that I was happy with, I began to add the details. My logo was going to be a face, so I then thought of what different types of ears there were. Something that I want to specialise in within my business is horns, and so I thought it would be good to instead replace one ear with a horn to make my logo more asymmetric and odd...